Trademarks
What is a Trademark ?
A combination of either Logo , name, font, symbol , color , which is used to distinguish certain products from other offerings in the market.
Functions of trademarks
- To distinguish prodcuts from other offerings .
- Trademarks are source of trust, relief and comfort to consumers
- Trademarks stand as barriers before competitors .
- Trademarks provide protection for consumers from being cheated by purchasing faked products .
Forms of trademarks
Trademarks consist either from words, or logos, or designs, or colors or combination thereof .
